Threads tests adding ‘interests’ on profiles to connect users with topical discussions

Meta’s Threads has begun testing a new feature that would allow people to add their interests to their profile on the social network. Instead of only advertising to profile visitors the sort of topics you might post about, the new interests feature will also direct users to active conversations about the topic. The company thinks […]

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Reddit adds new tools to help users contribute and connect across its platform

Reddit announced on Thursday it’s introducing a set of new tools to make it easier for users to participate on its platform. The features are designed to help users find communities, ensure their posts don’t break any rules, and understand how to contribute across the social network. Combined, the features are meant to enhance the […]

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X updates Communities with new filters, sorting options, and a way to see your own posts

X is bringing more attention to Communities, a feature that allows X users to connect and engage in discussions around a given topic, similar to how it’s done on Reddit. Today, tabs to access popular Communities are pinned to the top of the app’s homepage alongside your For You feed and other Lists. Now, you’ll […]

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TikTok (with Douyin) becomes first app to reach $6B in annual consumer spending

TikTok, including its Chinese counterpart Douyin, in 2024 became the first non-game app to reach $6 billion in in-app purchase revenue in a year. According to a new report from app intelligence provider Sensor Tower, TikTok also generated a record high of $1.9 billion in gross in-app purchase (IAP) revenue in the fourth quarter of […]

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Trump’s FTC is looking into censorship on tech platforms

The Federal Trade Commission announced on Thursday that it will launch a public inquiry into “censorship by tech platforms,” soliciting comments from people who feel they have been demonetized, banned, or otherwise censored due to their speech or affiliations. “Tech firms should not be bullying their users,” said FTC Chairman Andrew Ferguson in a statement. […]

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Instagram’s new ad format lets creators get paid for testimonials in comments

Instagram is introducing a new way for creators to work with brands to make money by recommending products. On Thursday, Meta introduced an addition to its Partnership Ads called Testimonials, which allows creators to get paid via written endorsements, shared as comments on the brand’s social media posts and advertisements. The new ad format is […]

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What to know about TikTok’s uncertain future in the US and the people who want to buy it

TikTok, owned by the Chinese company ByteDance, has been at the center of controversy in the U.S. for four years now due to concerns about user data potentially being accessed by the Chinese government. Just this past month, the app experienced a temporary outage in the U.S. that left millions of users in suspense before […]

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Bluesky gets growth and analytics tools with BlueSkyHunter launch

A new startup is addressing the need for an all-in-one toolset built for people who want to grow, manage, and track their Bluesky presence and following. The subscription service BlueSkyHunter, which launched Friday, introduces an online dashboard that combines access to analytics and other tools to schedule posts and automate DMs (direct messages), alongside other […]

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Mastodon is working to add the controversial ‘quote posts’ feature

Mastodon, the decentralized alternative to X, is going to adopt a controversial feature from the platform formerly known as Twitter: quote posts. The company on Friday shared the progress it’s making on the implementation of the feature, which has divided users over its potential to be used for online abuse and bullying. Critics have long […]

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