Twitter offers more support to researchers — to ‘keep us accountable’

Twitter has kicked off the New Year by taking the wraps off a new hub for academic researchers to more easily access information and support around its APIs — saying the move is in response to feedback from the research community.

The new page — which it’s called ‘Twitter data for academic researchers’ — can be found here.

It includes links to apply for a developer account to access Twitter’s APIs; details of the different APIs offered and links to additional tools for researchers, covering data integration and access; analysis; visualization; and infrastructure and hosting.

“Over the past year, we’ve worked with many of you in the academic research community. We’ve learned about the challenges you face, and how Twitter can better support you in your efforts to advance understanding of the public conversation,” the social network writes, saying it wants to “make it even easier to learn from the public conversation”.

Twitter is also promising “more enhancements and resources” for researchers this year.

It’s likely no accident the platform is putting a fresh lick of paint on its offerings for academics given that 2020 is a key election year in the U.S. — and concerns about the risk of fresh election meddling are riding high.

Tracking conversation flow on Twitter also still means playing a game of ‘bot or not’ — one that has major implications for the health of democracies. And in Europe Twitter is one of a number of platform giants which, in 2018, signed up to a voluntary Code of Practice on disinformation that commits it to addressing fake accounts and online bots, as well as to empowering the research community to monitor online disinformation via “privacy-compliant” access to platform data.

“At Twitter, we value the contributions of academic researchers and see the potential for them to help us better understand our platform, keeping us accountable, while helping us tackle new challenges through discoveries and innovations,” the company writes on the new landing page for researchers while also taking the opportunity to big up the value of its platform — claiming that “if it exists, it’s probably been talked about on Twitter”.

If Twitter lives up to its promises of active engagement with researchers and their needs, it could smartly capitalism on rival Facebook’s parallel missteps in support for academics.

Last year Facebook was accused of ‘transparency-washing’ with its own API for researchers, with a group of sixty academics slamming the ad archive API as as much a hinderance as a help.

Months later Facebook was still being reported to have done little to improve the offering.

Adobe CTO says AI will ‘democratize’ creative tools

Adobe CTO Abhay Parasnis sees a shift happening.

A shift in how people share content and who wants to use creative tools. A shift in how users expect these tools to work — especially how much time they take to learn and how quickly they get things done.

I spoke with Parasnis in December to learn more about where Adobe’s products are going and how they’ll get there — even if it means rethinking how it all works today.

“What could we build that makes today’s Photoshop, or today’s Premiere, or today’s Illustrator look irrelevant five years from now?” he asked.

In many cases, that means a lot more artificial intelligence; AI to flatten the learning curve, allowing the user to command apps like Photoshop not only by digging through menus, but by literally telling Photoshop what they want done (as in, with their voice). AI to better understand what the user is doing, helping to eliminate mundane or repetitive tasks. AI to, as Parasnis puts it, “democratize” Adobe’s products.

We’ve seen some hints of this already. Back in November, Adobe announced Photoshop Camera, a free iOS/Android app that repurposes the Photoshop engine into a lightweight but AI-heavy interface that allows for fancy filters and complex effects with minimal effort or learning required of the user. I see it as Adobe’s way of acknowledging (flexing on?) the Snapchats and Instas of the world, saying “oh, don’t worry, we can do that too.”

But the efforts to let AI do more and more of the heavy lifting won’t stop with free apps.

“We think AI has the potential to dramatically reduce the learning curve and make people productive — not at the edges, but 10x, 100x improvement in productivity,” said Parasnis.

“The last decade or two decades of creativity were limited to professionals, people who really were high-end animators, high-end designers… why isn’t it for every student or every consumer that has a story to tell? They shouldn’t be locked out of these powerful tools only because they’re either costly, or they are more complex to learn. We can democratize that by simplifying the workflow.”

Browsers are interesting again

A few years ago, covering browsers got boring.

Chrome had clearly won the desktop, the great JavaScript speed wars were over and Mozilla seemed more interested in building a mobile operating system than its browser. Microsoft tried its best to rescue Internet Explorer/Edge from being the punchline of nerdy jokes, but its efforts essentially failed.

Meanwhile, Opera had shuttered the development of its own rendering engine and redesigned its browser with less functionality, alienating many of its biggest fans. On mobile, plenty of niche players tried to break the Chrome/Safari duopoly, but while they did have some innovative ideas, nothing ever stuck.

But over the course of the last year or so, things changed. The main catalyst for this, I would argue, is that the major browser vendors — and we can argue about Google’s role here — realized that their products were at the forefront of a new online privacy movement. It’s the browser, after all, that allows marketers to set cookies and fingerprint your machine to track you across the web.

Add to that Microsoft’s move to the Chromium engine, which is finally giving Microsoft a seat at the browser table again, plus the success of upstarts like Brave and Vivaldi, and you’ve got the right mix of competitive pressure and customer interest for innovation to come back into what was a stagnant field only a few years ago.

Let’s talk about privacy first. With browsers being the first line of defense, it’s maybe surprising that we didn’t see Mozilla and others push for more built-in tracking protections before.

In 2019, the Chrome team introduced handling cookies in the browser and a few months ago, it launched a broader initiative to completely rethink cookies and online privacy for its users — and by extension, Google’s advertising ecosystem. This move centers around differential privacy and a ‘privacy budget’ that would allow advertisers to get enough information about you to group you into a larger cohort without providing so much information that you would love your anonymity.

At the time, Google said this was a multi-year effort that was meant to help publishers retain their advertising revenue (vs their users completely blocking cookies).