Samsung backs Indus OS, three other startups in first investments for its VC arm in India

Samsung Venture, the investment arm of the South Korean technology giant, has invested $8.5 million in Indus OS and three other Indian startups as the company’s VC fund begins its journey in the country.

Indus OS is a popular Android fork that has built a suite of localized applications focused on serving the masses in India. Samsung and Venturest funded the four-year-old startup’s $5.75 million Series B round.

Several smartphone vendors, including homegrown firms such as Micromax, Gioness, Intex, and Karbonn are customers of Indus OS, integrating many of its features into their handsets. Earlier this year, Samsung partnered with Indus OS to revamp its Galaxy App Store.

Rakesh Deshmukh, co-founder and CEO of Indus OS, told TechCrunch in an interview that the startup will use the fresh capital to develop more local solutions and build a software development kit for developers that will enable them to make tweaks to their existing apps and add India-specific features.

Deshmukh said Indus OS, which makes money from monetizing ads, would soon partner with more smartphone vendors to expand its reach in the country. This is crucial to the startup as Indian smartphone vendors, which once controlled the local smartphone market, have lost the smartphone war to Chinese vendors, that now control two-thirds of the space, and Samsung.

The other challenge is of course the rise of KaiOS, which has gained popularity in recent years after striking a deal with Indian telecom operator Reliance Jio. Tens of millions of JioPhone feature handsets today run KaiOS, giving many people fewer reasons to upgrade to a smartphone.

Deshmukh said he does not see KaiOS as a competitor. “It serves as a bridge. It is convincing many people to get online and try a multimedia phone for the first time. They will eventually upgrade to a better experience,” he said.

Indian newspaper Economic Times reported earlier today that Samsung now owns about 20% stakes of Indus OS. Representatives of the startup, which raised $10 million in three tranches of Series A three years ago, refuted the claim. Deshmukh said the company plans to raise more money in the coming future.

Other than Indus OS, Samsung Venture has invested in Gnani.ai, a startup that focuses on speech technology, and an IoT solutions provider Silvan Innovation Labs. The venture arm said it has also invested in an early stage startup that focuses on computer vision, but declined to name it.

Samsung Venture, which has over $2.2 billion in assets under management, said it continues to tract and actively invest in future-oriented businesses that are built on new technologies.

India’s tech startups have raised more than $20 billion in the last two years. The country’s burgeoning ecosystem is increasingly attracting major VC firms in the nation. SoftBank and Tiger Global, two large global VC funds, count India as one of their biggest markets.

In recent years, Google, Microsoft, Amazon, and Facebook have also begun to infuse money in India’s startup space. Google has invested in delivery startup Dunzo, while Amazon has taken stake in more than half a dozen local companies including Shuttl. Facebook invested in social commerce app Meesho last month.

Earlier this year, Microsoft said it was expanding its M12 corporate venture fund (formerly known as Microsoft Ventures) to India. M12 has invested in Innovaccer, a six-year-old SaaS startup.

Amazon expands Transparency anti-counterfeit codes to Europe, India and Canada

Amazon is no stranger to the nefarious forces of e-commerce: fake reviews, counterfeit goods and scams have all reared their heads on its marketplace in one place or another, with some even accusing it of turning a blind eye to them since, technically, Amazon profits from any transactions, not just the legit ones. The company has been working to fight that image, though, and today it announced its latest development in that mission: it announced that Transparency — a program to serialize products sold on its platform with a T-shaped QR-style code to identify when an item is counterfeit — is expanding to Europe, India and Canada. (More detail on how it actually works below.)

“Counterfeiting is an industry-wide concern – both online and offline. We find the most effective solutions to prevent counterfeit are based on partnerships that combine Amazon’s technology innovation with the sophisticated knowledge and capabilities of brands,” said Dharmesh Mehta, vice president, Amazon Customer Trust and Partner Support, in a statement. “We created Transparency to provide brands with a simple, scalable solution that empowers brands and Amazon to authenticate products within the supply chain, stopping counterfeit before it reaches a customer.”

The growth of Transparency has been quite slow so far: it has taken more than two years for Amazon to offer the service outside of the US market, where it launched first with Amazon’s own products in March 2017 and then expanded to third-party items. Even today, while Transparency is launching to sellers in more markets, the app for consumers to scan the items themselves is still only available in the US, according to Amazon’s FAQ.

In that time, take-up has been okay but not massive. Amazon says that some 4,000 brands have enrolled in the program, covering 300 million unique codes, leading to Amazon halting more than 250,000 counterfeit sales (these would have been fake versions of legit items and brands enrolled in the Transparency program).

There is some evidence that all this works. Amazon says that 2019, for products fully on-boarded into the Transparency service, there have been zero reports of counterfeit from brands or customers who purchased these products on Amazon.

But how wide ranging that is, though, compared to the bigger problem, is not quite clear. While it’s not an apples-to-apples comparison — Amazon doesn’t disclose collectively how many brands are sold on its platform, although Amazon itself accounts for 450 brands itself — there are some 2.5 million sellers on its platform globally, and my guess is that 4,000 is just a small fraction of Amazon’s branded universe.

Recent developments have put an increased focus on what role Amazon has been playing to keep in check rampant activity around counterfeiting and other illegal activity.

The NYT published a damning expose in June that highlighted how one medical publisher found rampant counterfeiting of one of its books, a guide for doctors prescribing medications to help them determine dosages of drugs, an alarming situation considering the subject matter. Regulators like the FCC have also taken action to ask Amazon (among others like eBay) to make a better effort to remove the sale of products in specific categories, such as fake pay-TV boxes.

Coupled with other kinds of dodgy activity on the platform like fake reviews, Amazon has been making more moves of late to get a grip and create more channels for brands and sellers to help themselves, from product launches and expansions, to taking legal measures to go after bad actors.

Transparency is part of former category, and it sits alongside one of the company’s other recent, big initiatives called Project Zero, an AI-based continuous monitoring of products and activities launched four months ago to proactively identify counterfeit sellers and items on the platform.

Screenshot 2019 07 10 at 11.47.45Transparency works by way of a unique code — which looks a bit like a “T” — printed on each manufactured unit. When a customer orders the product, Amazon scans the code to verify that the product it’s shipping is legit. Customers can also scan the code after receiving the item to verify authenticity. Other details that are encoded in the T are manufacturing date, manufacturing place, and other product information like ingredients.

This system also throws some light on some of the strange workings of e-commerce, supply chains, and how marketplaces operate.

On Amazon, an item you buy that might be branded — say, a North Face jacket — may not actually be sold by North Face itself, but a reseller. And those resellers may just as likely never even touch the item: they are working off stock that is distributed from another place altogether, or perhaps manufactured and sent in bulk to Amazon or another fulfilment provider that sends the item when the order is made. All of these tradeoffs within the supply chain create an environment where counterfeit goods might creep in.

Amazon’s system, by working directly with brands and not sellers, is trying to provide an over-arching level of monitoring and control into the mix, and it notes in its announcement that its Transparency codes are trackable “regardless of where customers purchased their units.”

Ironically for a service called “Transparency”, Amazon doesn’t seem to list the price for sellers to use this service, but four months ago, when Amazon launched Project Zero, we reported that the serialization service are charged between $0.01 and $0.05 per unit, based on volume. It’s a price that especially smaller brands, which are even less immune to copycats than well-capitalized big brands, are willing to pay:

“Amazon’s proactive approach and investment in tools like Transparency have allowed us to grow consumer confidence in our products and prevent inauthentic product from ending up in the hands of our customers,” said Matt Petersen, Chief Executive Officer at Neato Robotics, a maker of smart robotic vacuum cleaners, in a statement.

“Blocking counterfeits from the source has always been a tough task for us – it’s something all brand owners face through nearly all channels around the world,” said Bill Mei, Chief Executive Officer at Cowin, a manufacturer of noise cancelling audio devices, in his own statement. “After we joined Transparency, our counterfeit problem just disappeared for products protected by the program.”

India’s NiYO ‘neo-bank’ raises $35 million to digitize payroll and employee benefits

NiYo Solutions, a Bangalore-based ‘neo-bank’ that helps salaried employees access company benefits and other financial services, has raised $35 million in a new round to expand its business in the nation and explore international markets for some of its products.

The four-year-old startup, which serves small and medium businesses and other salaried employees across India, raised its Series B from Horizons Ventures, Tencent and existing investor JS Capital. It has raised $49.2 million to date, with its $13.2 million Series A closing in January last year.

NiYO Solutions serves as a ‘neo-bank’ that relies on traditional financial institutions (Yes Bank and DCB banks, in its case) and offers additional features such as lending and insurance to customers. Blue collared salaried employees in India continue to struggle to avail many crucial financial services that have been typically reserved for privileged segment by the banks. With its payroll solution and other products, NiYO is trying to drive financial inclusion in the country, it said.

The startup also offers a global travel card with no mark up fee. Over 50,000 users have already signed up for the travel card, and NiYO intends to scale that figure to 500,000 by April next year. In an interview with TechCrunch, Vinay Bagri, co-founder and CEO of NiYO, said the startup is exploring bringing the travel card to other markets — though he did not share any names.

He said the startup will also use the fresh capital to build new product offerings and in expansion of its distribution and marketing efforts. It also wants to its customer base from about 1 million currently to grow to 5 million in the next three years. Bagri said NiYO is looking to acquire other startups that are a good fit for its vision.

Neo banks are increasingly becoming popular across the globe as traditional banks show little interest in addressing the needs of niche customer bases. Tide and N26 are showing remarkable growth in European markets, while Azlo, in the U.S., Tyro Payments and Volt Bank in Australia, are also among the top players.

In developing regions such as India, too, this tried and tested idea is increasingly being replicated. Open, another Bangalore-based neo-bank, helps businesses automate their finances. It raised $30 million last month.

Spotify Lite for Android gets an official launch in 36 countries

Spotify’s Lite app is now official. The app has been in beta since last year, and now Spotify is officially releasing it in 36 countries worldwide.

The app is designed to work on patchy or weak internet connections and, at just 10MB, it is small enough to cater to lower-end devices that have limited storage or older phones. Spotify Lite is limited to Android devices running version 4.3 or newer, and it is open to both paying and non-paying users. For those worried about maxing out their data plan, the app comes with an optional limit that can tell you when you are close to hitting that buffer.

Spotify claims that 90 percent of the features of the main app are available in Lite, in particular areas around multiple — including video and cover artist — are omitted as they are not critical to the core experience.

A spokesperson told TechCrunch that, as of now, there are no plans to bring the Lite experience to iOS. That makes sense as the majority of people who would benefit from the stripped-down experience would be Android owners.

The overall goal here is to expand Spotify’s reach beyond the current user base by focusing on emerging markets or older users. The company currently claims 217 million users, of which 100 million are paying customers. For comparison, Apple Music passed 60 million users in June.

India is likely to be a key focus. Spotify introduced Lite in India in June, months after the full service went live in the country in February.

spotify

Cecilia Qvist, Global Head of Markets, Spotify (left) announced the release of Spotify Lite on stage at Rise in Hong Kong (Photo By David Fitzgerald/Sportsfile via Getty Images)

According to Google Play Store data, Spotify Lite has been downloaded more than one million times. Expect that numbers to rocket as the company goes to town promoting Lite as an alternative entry point for its service.

Lite apps have been popularized by services such as Facebook, Messenger and YouTube which have tapped demand, particularly in emerging markets where data speeds tend to be inconsistent and lower-end devices are more prevalent.

PayU, Naspers’ global fintech firm, enters Southeast Asia with acquisition of Red Dot Payment

PayU, the Naspers owned fintech firm that specializes in emerging markets, is broadening its global reach into Southeast Asia after it announced a deal to buy a majority stake in Singapore-based Red Dot Payment.

Naspers is best known for its payments and fintech business in markets like India, Latin America, Africa and Eastern Europe, but now it will enter Southeast Asia, a market with over 600 million consumers and rapidly rising internet access.

PayU plans to tap that potential through Red Dot, an eight-year-old startup founded by finance veterans which offers services that include a payment gateway, e-commerce storefronts and online invoicing across Southeast Asia. PayU said it has acquired “a majority stake” in the business. It did not specify the exact size but it did disclose that the deal values Red Dot at $65 million.

It isn’t clear exactly how much Red Dot had raised from investors overall — its Series B was $5.2 million but the value of prior rounds were not disclosed — but its backers include Japan’s GMO, Wavemaker, Skype co-founder Toivo Annus and MDI Ventures. The company said that that “the majority” of its investors exited through this transaction, but some stakeholders — including CEO Randy Tan — are keeping shares with a view to a later buyout in full.

That’s important for PayU, according to CEO Laurent le Moal, who stressed that the company believes in retaining teams and empowering them through acquisitions, rather than simply buying an asset.

“We have to strike the balance between a solid majority [acquisition] and an opportunity” for founders, he told TechCrunch in an interview.

PayU plans to put “real investment” into the startup, whilst also integrating its services into its ‘Hub’ of services and tech, a stack that is shared with its mesh of global business and was built from its acquisition of Israel’s Zooz. PayU’s India business alone is estimated to be worth $2.5 billion, but its overall business is hard to value but more details emerge of its global business as Naspers lists select entities through an IPO in Europe.

Back to the deal, Tan called it “a marriage made in heaven,” and he also revealed that Red Dot had turned down recent investment and acquisition offers from three other suitors.

“They [PayU] operate globally and have over 300,000 merchants, including Facebook, Google and the kind of clients we aspire to win,” he said.

So why Southeast Asia, and why now?

“We want to build the number one payments company for high growth markets,” le Moal said. “If you look at what the top 10 economies will be in 2030, half are in Southeast Asia and the rest are growth markets we are already in

“We are number one in India, in the biggest markets in Africa, the fastest-growing part of Europe and Latin America, but we have no presence in Southeast Asia,” he continued. “It’s fundamental… you want to go where the consumer growth is.”

The initial focus post-deal is to supercharge the Red Dot business through shared tech, networks and expertise, but, further down the line, de Moal has a vision of going deeper into fintech and financial services to offer products such as consumer credit, as it has done in India.

Such a product launch isn’t likely to happen for another 12 months at least, the PayU CEO said. Before then, there will be a focus on growing Red Dot’s cross-border trade business and developing synergy with its business in other markets, especially India.

Laurent Le Moal 2017

PayU CEO Laurent Le Moal said the company is looking to dominate high-growth markets in Southeast Asia following its acquisition of Red Dot Payment

De Moal hinted also that PayU has ambitions to be in Japan and Korea, although he conceded that the exact strategy — which could include organic growth — is still to be defined. We can certainly expect to see an uptick from the company in Southeast Asia and the wider Asian continent.

“There will be an acceleration of investment and M&A,” de Moal said. “It’s just the beginning for us as PayU and Naspers in the region.”

What everyone at a startup needs to know about immigration

The immigration process in the U.S. has become a high-stakes undertaking for employers, workers, and entrepreneurs. Predictability has eroded. Processing times have soared. And any mistake or misstep now has dire consequences.

Over the past three years, immigration policies and procedures have been in a state of flux and the process has become more unforgiving for even the smallest mistakes. Putting your best foot forward is crucial. Employers and individuals need to formulate a long-term strategy and backup options to stay protected.

The increase in Requests for Evidence and the backlog for many visa and green card categories has meant longer waiting times. What’s more, the Trump administration’s recent decision to close all USCIS’s international offices—and shift that workload back to the U.S.—is expected to compound the backlogs and delays.

We are seeing these issues affect startups every day. My law firm works with hundreds of startups every year to help them and their employers figure out their immigration paperwork. The overall piece of advice we give is to decide on a specific goal based on a deep understanding of the company and the individual and by examining the options strategically.

Then, you can figure out the right approach for a visa, green card, or citizenship application. Regardless of my personal interest in the matter, now more than ever, I recommend consulting with an experienced immigration attorney who can handle the process with integrity, creativity, compassion, and rigor.

What employers should know

The new normal for immigration means increased employee recruiting and retention costs for employers. However, hiring immigrants remains possible.

Reliance Jio partners with Facebook to launch literacy program for first time internet users in India

Mukesh Ambani, India’s richest man, has enabled tens of millions of people — if not more — to come online for the first time with his disruptive telecom network. He has changed how many Indians, once thrifty about each megabyte they spent browsing the internet, consume mobile data today.

But many of these first time internet users are increasingly struggling with grasping the nuances of the internet — often ending up trusting everything they see online and, in extreme cases, causing major chaos in the nation. Ambani now wants to help these people understand the ins and outs of the digital world.

His telecom network Reliance Jio announced today a literacy program called ‘Digital Udaan’ for first time internet users in India. The two-and-a-half-year-old telecom network, which has amassed more than 300 million subscribers, said it has partnered with Facebook to create “the largest ever digital literacy program” that will offer audio-visual training in 10 regional languages.

As part of the Digital Udaan program, Reliance Jio will hold training sessions to help its users learn about internet safety, and how they should engage with popular services and its devices. The operator said it will hold these sessions each Saturday and also provide training videos and information brochures to users.

Reliance Jio said Facebook helped it build and curate modules that are relevant for people in cities and small towns in India. In the first phase of the program, Jio will conduct these training sessions in about 200 different locations across 13 states. It will then expand it to over 7,000 locations where “millions of JioPhone users and other first-time internet users” live.

“Facebook is an ally in this mission, and we are delighted to partner with Jio in attracting new Internet users and creating mechanisms for them to unleash the power of that access,” Ajit Mohan, VP and MD of Facebook India, said in a statement. Facebook and WhatsApp count India, where they reach about 350 million users, as their largest and fastest growing market. There are more than 500 million internet users in India.

Akash Ambani, Director of Reliance Jio, said he hopes to “help eradicate barriers of information asymmetry and provide accessibility in real time. It is a program for inclusive information, education and entertainment, where no Indian will be left out of this digital drive. Jio envisions to take this to every town and village of India, achieving 100% digital literacy in the country.”

Reliance Jio, through its free voice calls and low-data prices, has significantly helped accelerate the growth of India’s internet and smartphone ecosystem. The platform has brought the nation, now the world’s second largest internet and smartphone market, to a point that many thought would have taken more than five years to reach.

But this growth has also accompanied new sets of challenges. WhatsApp, which is the most popular app in India, continues to grapple with spread of false information in the nation, for instance. Other social media services are facing similar challenges as well. Last year, WhatsApp began to air TV commercials in India to help users become more cautious about the messages they share on its service. It also partnered with Reliance Jio to pay for teams of performers to travel across India and hold roadshows to help people better understand the rampant rise of fake news.

Samsung shuts down its AI-powered Mall shopping app in India

Samsung has quietly discontinued an app that it built specifically for India, one of its largest markets and where it houses a humongous research and development team. The AI-powered Android app, called Samsung Mall, was positioned to help users identify objects around them and locate it on shopping sites to make the purchase.

The company has shut down the app a year and a half after its launch. Samsung Mall was exclusively available for select company handsets and was launched alongside the Galaxy On7 Prime smartphone. News blog TizenHelp was first to report about the development.

At the time of the launch, Samsung said the Mall app will complement features of Bixby, the company’s virtual assistant. Bixby already offers a functionality that allows users to identify objects through photos — but does let them make the purchase.

“The first insight while developing Samsung Mall was that consumers may be looking to find the price, the colour, delivery options and a lot of other things. Indian consumers want to find the best deals first. They aren’t tied up with one particular portal as well,” Sanjay Razdan, Director of Samsung India told local outlet India Today at the time of the launch.

Samsung had partnered with Amazon, Shopclues and TataCLiQ to show relevant results from these retailers on its “one-stop online experience” app. Users were also able to compare prices to see which website was offering them the item at lowest cost.

Samsung Mall app was downloaded about five million times from Google Play Store in India since March 2018, Randy Nelson, Head of Mobile Insights at analytics firm SensorTower told TechCrunch. The app had begun to lose its popularity in recent months, though.

“Downloads in May totaled 275,000 — which was down 38% year-over-year from 476,000 in May 2018. It was ranked No. 1,055 by downloads in India’s Google Play store in May — down from 487 a year ago,” said Nelson.

Once the top smartphone vendor in India, Samsung has lost that crown to Xiaomi. The Chinese smartphone maker has held the tentpole position in India for two straight years now, according to research firm IDC.

A Samsung spokesperson in India, reached out by TechCrunch on Monday, has yet to comment on the story.

Ola Electric becomes India’s newest unicorn with new $250 million investment from SoftBank

India’s Ola is further widening its lead over Uber in the nation — and getting the help it needs from their mutual investor. Ola Electric has raised $250 million from SoftBank as India’s largest ride hailing firm pushes to scale its electric vehicles business in the country.

The Series B financing round, details of which emerged in a filing to the local regulator on Tuesday, valued Ola Electric at $1 billion, a source familiar with the matter said.

The infusion comes as New Delhi looks to take a serious step in electrifying the existing fleet of cabs and scooters in the country as it attempts to curtail air pollution and carbon emissions. The country has set an ambitious goal to convert 40% of the fleet to electric by 2026.

Just so it happens, Ola has been working on electric vehicles for several years. The company is currently running several two-wheeler and three-wheeler electric vehicles pilot programs across the nation. It is also building charging infrastructure and swappable battery systems for these vehicles.

Ola Electric, which raised $56 million earlier this year, plans to bring 10,000 e-vehicles to road by end of this year and deploy a million similar vehicles over the coming years. The parent group, which raised $300 million from Hyundai and Kia to expand its mobility solutions and electric vehicles programs as part of an ongoing Series J round earlier this year, is also partnering with original equipment manufacturers to scale the EV business.

The active participation of SoftBank in Ola comes months after reports claimed that the Indian firm was trying to distance itself from the conglomerate fund as its founder pushed to keep the controlling stake. An Ola spokesperson declined to comment on the new round.

The firm, which already has presence in the UK, New Zealand, and Australia, last month announced that it will set shop in Uber’s backyard. Ola said it will build a new advanced technology center in San Francisco and employ more than 150 engineers there.

“As we think of the next decade, we want to invest in and we want to be very relevant on the global scale business front as well as building new-age, cutting edge technology which impact the new age business model of the future, there is no better place in the world to do it than here in the Bay area, we have made a small start, we will be hiring close to around 100-150 people here this year and from there we will take it beyond,” Ola cofounder and CEO Bhavish Aggarwal said at a recent conference.

Uber, meanwhile, currently has little to no electric vehicles play in the nation. Just two months ago, it partnered with electric bicycle sharing platform Yulu to conduct a trial in Bangalore.

Atlan raises $2.5M to stop enterprises from being so bad at managing data

Even as much of the world is digitizing its governance, in small towns and villages of India, data about its citizens is still being largely logged on long and thick notebooks. Have they received the subsidized cooking gas cylinders? How frequent are the power cuts in the village? If these data points exist at all, they are probably stored in big paperbacks stacked in a corner of some agency’s office.

Five years ago, two young entrepreneurs — Prukalpa Sankar and Varun Banka — set out to modernize this system. They founded SocialCops, a startup that builds tools that make it easier for government officials — and anyone else — to quickly conduct surveys and maintain digital records that could be accessed from anywhere.

The Indian government was so impressed with SocialCops’ offering that it partnered with the startup on National Data Platform, a project to connect and bring more transparency within many of the state-run initiatives; and Ujjwala Yojana, a project to deliver subsidized cooking gas cylinders to poor women across the nation.

“This is a crucial step towards good governance through which we will be able to monitor everything centrally,” India’s Prime Minister Narendra Modi said of National Data Platform. “It will enable us to effectively monitor every village of the country.”

Two years ago, the duo wondered if their products could find any usage in the enterprise world? The early results are in: Atlan, a sister startup of SocialCops they founded has secured more than 200 customers from over 50 nations and has raised $2.5 million in pre-Series A funding led by Waterbridge Ventures, an early stage venture fund.

The startup, which employs about 80 people, has also received backing from Ratan Tata, Chairman Emeritus of conglomerate Tata Sons, Rajan Anandan, the former head of Google Southeast Asia, and 500 Startups. On Tuesday, Singapore-headquartered Atlan moved out of stealth mode.

The premise of Atlan’s products is simple. It’s built on the assumption that the way most people in enterprises deal with data is inefficient and broken, Sankar and Banka told TechCrunch in an interview. Typically, there is no central system to keep track of all these data points that often live in their own silos. This often results in people spending days to figure out what their compliance policy is, for instance.

“Atlan wants to democratize data inside organizations,” said Sankar.

Atlan Discovery 2

Teams within a typical company currently use a number of different tools to gather and manage data. Atlan has built products — dubbed Discovery, Grid, and Workflows — that work with several popular services to fetch data points from internal and external sources to one interface. This interface can be viewed by anyone with prerequisite permission to access and edit data on a web browser. The interface also allows users to quickly sort the data points by the year of their creation and look for patterns.

Atlan’s Grid allows an organization to see all the data they have licensed or purchased from external sources. So, for instance, an organization may have teams that subscribe to data from consulting and analytics firm. Currently, they are required to visit the websites or apps of all these third-party firms to view the data. Grid brings them to the same aforementioned interface.

The startup has also built a product called Collect that allows an organization to quickly deploy apps to conduct surveys and collect granular data. These apps can collect data even when there is no internet connection and again, all of these data points then can be viewed on one interface.

Atlan intends to use the capital it has raised on product development and sign more customers. It has already won some big names including Unilever, Milkbasket, Barbeque Nation, WPP and GroupM, Mahindra Group and InMobi in India, Chuan Lim Construction in Singapore, ServeHaiti in Haiti, Swansea University in the UK, the Ministry of Environment in Costa Rica, and Varun Beverages in Zambia.

In a prepared statement, Manish Kheterpal, Managing Partner at WaterBridge Ventures, said, “companies are struggling to overcome the friction that arises when diverse individuals need to collaborate, leading to project failure. The IPOs of companies like Slack and Zoom are proof that we live in the era of consumerization of the enterprise. With its sharp focus on data democratization, Atlan is well-positioned to reimagine the future of how data teams work.”

As for SocialCops, Sankar said many companies and government agencies are using the startup’s products and it will continue to live on and pursue its signature “social good” mission.