Bloomingdale’s goes all-in on metaverse with new virtual store

Iconic department store Bloomingdale’s is celebrating its 150th anniversary with a new virtual store, designed by Emperia, that will go live during New York Fashion Week, which starts September 9.

Virtual department stores aren’t a new concept. You might recall eBay doing something similar in 2013, and individual brands more recently. In fact, the concept is something Bloomingdale’s has worked on for a while as it created a more robust relationship with its retailers and customers.

The department store’s chief marketing officer Frank Berman told TechCrunch via email that the company “experimented with virtual fashion shows and interactive windows” over the past 10 years, but that the 150th anniversary “gave us the opportunity to think bigger and put our customers front-and-center.”

“Working with Emperia, we were able to see the potential of creating an immersive, virtual shopping experience which was a natural progression of our legacy, including 360-degree views of exclusive luxury products, an interactive 40 Carrots frozen yogurt experience, Big Brown Drones and lots of fun surprises,” Berman said.

Bloomingdale’s virtual store will initially feature collections from brands like Polo Ralph Lauren, Marc Jacobs, David Yurman, MCM, Byredo and Baccarat. The possibilities the department store can offer in the future is “endless” and “not limited to physical space,” Berman said.

Meanwhile, the company creating a presence in the metaverse now is about leaning in on multi-generational customers and providing new experiences based on how differently each generation prefers to shop, Berman added.

“Virtual showrooms in the metaverse is the next phase of where the retail industry is going, and it provides an opportunity for customers to have an engaging, immersive experience that connects them to the brand and our store while also enabling us to see what users are most interested in through unique data insights,” he said. “In a way, moving into the metaverse is really just an extension of what Bloomingdale’s has been doing for 150 years.”

Bloomingdale’s goes all-in on metaverse with new virtual store by Christine Hall originally published on TechCrunch

Hackers access DoorDash data, T-Mobile teams up with SpaceX, and eBay buys TCGplayer

Hello, hello! We’re back with another edition of Week in Review, the newsletter where we quickly break down the top stories to hit TC in the last seven days. Want it in your inbox? Sign up here.

Our most read story this week was about Stable Diffusion, a “new open source AI image generator capable of producing realistic pictures from any text prompt” that is quickly finding its way into more projects. But, as Kyle Wiggers notes, the system’s “unfiltered nature means not all the use has been completely above board.”

other stuff

T-Mobile + Starlink: Can Elon’s Starlink satellites keep your phone connected even when there’s no cell tower around? That’s the idea behind a newfound alliance between SpaceX and T-Mobile. If it works, T-Mobile phones should able to send messages (but probably not calls) over the Starlink network in a pinch, albeit with a delay of up to 30 minutes.

Google’s noise reduction AI: Smartphones have gotten better and better at low-light photos, but at a certain point the obstacle preventing further improvements is … well, physics. Is an algorithm that uses “AI magic” (as Haje puts it) to eliminate visual noise and “figure out what footage ‘should have’ looked like” the eventual only answer? No idea, but the examples are pretty friggin’ impressive.

DoorDash breached: Remember the Twilio hack a few weeks ago? The ripple effects continue. This week DoorDash disclosed that hackers were able to obtain access to internal DoorDash tools, accessing “names, email addresses, delivery addresses and phone numbers of DoorDash customers.”

Meta’s new accounts: If you’ve got a Quest VR headset and don’t want to tie it to a Facebook or Instagram account, this’ll be the route you take. If you’re still using an old pre-Meta Oculus account, know that support for those ends on day 1 of 2023.

eBay buys TCGplayer: If you’re a collector of any trading card games — think Pokémon, Yu-Gi-Oh!, Magic, etc. — you’ve probably heard of TCGplayer, which eBay is buying “in a deal valued up to $295 million.” We’ll chat with TC writer Aisha Malik about the deal (and why eBay wants it) in the writer spotlight down below.

GettyImages 632621434

Image Credits: Getty Images

audio stuff

Commuting? Cooking? Just wearing headphones to discourage people from talking to you? Come hang out with us in Podcast land! This week the Equity team talked about the legal battle going on over at Black Girls Code, Jordan and Darrell talked with comedian/Super Trooper Jay Chandrasekhar about his app on Found, and the Chain Reaction team caught up with two investors from the relatively new web3-focused firm Haun Ventures.

additional stuff

What’s behind the TC+ paywall? Here’s some of the most read stuff this week. Want more? Sign up for TC+ here and use code “WIR” for 15% off your annual pass. 

Manchin’s ultimatum: Can the Inflation Reduction Act and lucrative tax credits help “turn the U.S. into a battery powerhouse”? Tim De Chant explores the possibilities.

Should this metric be your team’s North Star?: The team from Battery Ventures proposes that ARR per employee (or “APE,” as they’ve dubbed it) should be your team’s guiding light.

3 views on Flow: Last week we found out that WeWork founder Adam Neumann is back with a new thing and had already raised over $350 million from the likes of a16z. Good idea? Bad Idea? Tim De Chant, Dominic-Madori Davis, Amanda Silberling share their takes.

writer spotlight: Aisha Malik

Image Credits: Aisha Malik

As noted last week, we’re experimenting with the idea of highlighting one TechCrunch writer per newsletter to learn a bit about them and what’s been on their mind lately. This time we’re catching up with the outstanding Aisha Malik, one year almost to the day since she wrote her first TC post

Who is Aisha Malik? What do you do at TechCrunch?

Hi, I’m a senior consumer news writer and the second Canadian on the TechCrunch team! I write about the latest changes to platforms and apps, and how they affect the average consumer. My team and I also uncover upcoming app features ahead of their official release. I also get the chance to chat with founders about their app launches and latest funding rounds.

What’s interesting in your beat right now? Any trends we should know about?

One thing we’re seeing and likely will continue to see is just how often apps are copying each other. Just this week, we found out that Instagram is testing a BeReal clone feature that challenges people to post candid photos within two minutes. Over the past year, we’ve seen Instagram copy numerous TikTok features, we’ve seen TikTok copy Snapchat with its Stories feature, and we’ve also seen Twitter copy Instagram with its close friends “circle” feature.

There are countless similar examples. It’ll be interesting to see just how this trend progresses. People are already calling on Instagram to go back to its roots, so what happens when every app is trying to be like another one? At some point, these apps are going to be overcrowded with features, and that might not be something that consumers want.

Right?! It’s absurd. And who wants to build the next cool thing when the giants of the app world will just clone your key features as soon as they start to prove popular?

Since you’re on the consumer/apps team: what’s the most used app on your phone that didn’t come pre-installed? What eats up your battery every day?

I have no shame in admitting this (okay, maybe just a little) but the answer is TikTok.

I find myself opening the app when I want to take a quick break or when I’d rather not commit to watching a movie or an episode of a TV show, but still want some sort of entertainment. I know people who haven’t download the app claim it’s filled with dancing videos, but the truth is you’ll only end up seeing dancing videos if that’s something you’re actually interested in. TikTok formulates its “For You” page in a way that’s based on your interests, so I see it as a great way to discover and engage with content that you care about. As someone who enjoys baking and reading, the majority of the content I see on TikTok revolves around baking recipes and book recommendations.

I also think TikTok clearly has an impact on culture, whether it’s memes, music or political movements; there’s a chance that it’ll appear on TikTok first. I see the app as a fun and easy way to stay up-to-date on all sorts of trends.

I get it. I had to delete TikTok off my phone — every time I’d open it, my eyes would go all Hypnotoad and I’d be gone, only snapping out of it 20 minutes/100 videos later. The algorithm is too good. It feels like the final boss of the internet; the algorithm in its most evolved/efficient form. I’m probably getting a bit too in the weeds here. Back to the questions!

One of the most read stories this week was your post on eBay’s acquisition of TCGplayer. What is TCGplayer, and why does eBay want it?

TCGplayer is one of the biggest online marketplaces for collectible trading card games. The acquisition essentially marks eBay’s latest push into the trading card market, which saw a huge boom during the pandemic. eBay says trading cards are currently showing substantial growth.

To put things in perspective, eBay says the trading cards category is growing significantly faster than its total marketplace and that the category saw $2 billion in transactions in the first half of 2021. Considering that eBay has long been a destination for trading card enthusiasts to buy and sell, acquiring one of its biggest competitors better cements the company’s place as the go-to marketplace to seek out these collectibles.

It’s kind of wild how collectibles saw a massive surge throughout the pandemic — something, perhaps, about lots of people spending a lot more time at home around their own stuff. Collectibles-focused companies like Whatnot just exploded in popularity, going from a pre-seed round to a valuation in the billions in two years. Are you a collector of anything, trading cards or otherwise?

Do rocks count? [Laughs]

Yes!

I have a small collection of rocks and stones that I’ve collected from beaches and forests I’ve visited in Canada and the U.S. I don’t know much about different types of rocks, so the ones in my collection aren’t extraordinary or anything. I just think collecting them is a nice way to feel connected to specific locations I’ve enjoyed visiting!

Fantastic. Thanks, Aisha!

Hackers access DoorDash data, T-Mobile teams up with SpaceX, and eBay buys TCGplayer

Hello, hello! We’re back with another edition of Week in Review, the newsletter where we quickly break down the top stories to hit TC in the last seven days. Want it in your inbox? Sign up here.

Our most read story this week was about Stable Diffusion, a “new open source AI image generator capable of producing realistic pictures from any text prompt” that is quickly finding its way into more projects. But, as Kyle Wiggers notes, the system’s “unfiltered nature means not all the use has been completely above board.”

other stuff

T-Mobile + Starlink: Can Elon’s Starlink satellites keep your phone connected even when there’s no cell tower around? That’s the idea behind a newfound alliance between SpaceX and T-Mobile. If it works, T-Mobile phones should able to send messages (but probably not calls) over the Starlink network in a pinch, albeit with a delay of up to 30 minutes.

Google’s noise reduction AI: Smartphones have gotten better and better at low-light photos, but at a certain point the obstacle preventing further improvements is … well, physics. Is an algorithm that uses “AI magic” (as Haje puts it) to eliminate visual noise and “figure out what footage ‘should have’ looked like” the eventual only answer? No idea, but the examples are pretty friggin’ impressive.

DoorDash breached: Remember the Twilio hack a few weeks ago? The ripple effects continue. This week DoorDash disclosed that hackers were able to obtain access to internal DoorDash tools, accessing “names, email addresses, delivery addresses and phone numbers of DoorDash customers.”

Meta’s new accounts: If you’ve got a Quest VR headset and don’t want to tie it to a Facebook or Instagram account, this’ll be the route you take. If you’re still using an old pre-Meta Oculus account, know that support for those ends on day 1 of 2023.

eBay buys TCGplayer: If you’re a collector of any trading card games — think Pokémon, Yu-Gi-Oh!, Magic, etc. — you’ve probably heard of TCGplayer, which eBay is buying “in a deal valued up to $295 million.” We’ll chat with TC writer Aisha Malik about the deal (and why eBay wants it) in the writer spotlight down below.

GettyImages 632621434

Image Credits: Getty Images

audio stuff

Commuting? Cooking? Just wearing headphones to discourage people from talking to you? Come hang out with us in Podcast land! This week the Equity team talked about the legal battle going on over at Black Girls Code, Jordan and Darrell talked with comedian/Super Trooper Jay Chandrasekhar about his app on Found, and the Chain Reaction team caught up with two investors from the relatively new web3-focused firm Haun Ventures.

additional stuff

What’s behind the TC+ paywall? Here’s some of the most read stuff this week. Want more? Sign up for TC+ here and use code “WIR” for 15% off your annual pass. 

Manchin’s ultimatum: Can the Inflation Reduction Act and lucrative tax credits help “turn the U.S. into a battery powerhouse”? Tim De Chant explores the possibilities.

Should this metric be your team’s North Star?: The team from Battery Ventures proposes that ARR per employee (or “APE,” as they’ve dubbed it) should be your team’s guiding light.

3 views on Flow: Last week we found out that WeWork founder Adam Neumann is back with a new thing and had already raised over $350 million from the likes of a16z. Good idea? Bad Idea? Tim De Chant, Dominic-Madori Davis, Amanda Silberling share their takes.

writer spotlight: Aisha Malik

Image Credits: Aisha Malik

As noted last week, we’re experimenting with the idea of highlighting one TechCrunch writer per newsletter to learn a bit about them and what’s been on their mind lately. This time we’re catching up with the outstanding Aisha Malik, one year almost to the day since she wrote her first TC post

Who is Aisha Malik? What do you do at TechCrunch?

Hi, I’m a senior consumer news writer and the second Canadian on the TechCrunch team! I write about the latest changes to platforms and apps, and how they affect the average consumer. My team and I also uncover upcoming app features ahead of their official release. I also get the chance to chat with founders about their app launches and latest funding rounds.

What’s interesting in your beat right now? Any trends we should know about?

One thing we’re seeing and likely will continue to see is just how often apps are copying each other. Just this week, we found out that Instagram is testing a BeReal clone feature that challenges people to post candid photos within two minutes. Over the past year, we’ve seen Instagram copy numerous TikTok features, we’ve seen TikTok copy Snapchat with its Stories feature, and we’ve also seen Twitter copy Instagram with its close friends “circle” feature.

There are countless similar examples. It’ll be interesting to see just how this trend progresses. People are already calling on Instagram to go back to its roots, so what happens when every app is trying to be like another one? At some point, these apps are going to be overcrowded with features, and that might not be something that consumers want.

Right?! It’s absurd. And who wants to build the next cool thing when the giants of the app world will just clone your key features as soon as they start to prove popular?

Since you’re on the consumer/apps team: what’s the most used app on your phone that didn’t come pre-installed? What eats up your battery every day?

I have no shame in admitting this (okay, maybe just a little) but the answer is TikTok.

I find myself opening the app when I want to take a quick break or when I’d rather not commit to watching a movie or an episode of a TV show, but still want some sort of entertainment. I know people who haven’t download the app claim it’s filled with dancing videos, but the truth is you’ll only end up seeing dancing videos if that’s something you’re actually interested in. TikTok formulates its “For You” page in a way that’s based on your interests, so I see it as a great way to discover and engage with content that you care about. As someone who enjoys baking and reading, the majority of the content I see on TikTok revolves around baking recipes and book recommendations.

I also think TikTok clearly has an impact on culture, whether it’s memes, music or political movements; there’s a chance that it’ll appear on TikTok first. I see the app as a fun and easy way to stay up-to-date on all sorts of trends.

I get it. I had to delete TikTok off my phone — every time I’d open it, my eyes would go all Hypnotoad and I’d be gone, only snapping out of it 20 minutes/100 videos later. The algorithm is too good. It feels like the final boss of the internet; the algorithm in its most evolved/efficient form. I’m probably getting a bit too in the weeds here. Back to the questions!

One of the most read stories this week was your post on eBay’s acquisition of TCGplayer. What is TCGplayer, and why does eBay want it?

TCGplayer is one of the biggest online marketplaces for collectible trading card games. The acquisition essentially marks eBay’s latest push into the trading card market, which saw a huge boom during the pandemic. eBay says trading cards are currently showing substantial growth.

To put things in perspective, eBay says the trading cards category is growing significantly faster than its total marketplace and that the category saw $2 billion in transactions in the first half of 2021. Considering that eBay has long been a destination for trading card enthusiasts to buy and sell, acquiring one of its biggest competitors better cements the company’s place as the go-to marketplace to seek out these collectibles.

It’s kind of wild how collectibles saw a massive surge throughout the pandemic — something, perhaps, about lots of people spending a lot more time at home around their own stuff. Collectibles-focused companies like Whatnot just exploded in popularity, going from a pre-seed round to a valuation in the billions in two years. Are you a collector of anything, trading cards or otherwise?

Do rocks count? [Laughs]

Yes!

I have a small collection of rocks and stones that I’ve collected from beaches and forests I’ve visited in Canada and the U.S. I don’t know much about different types of rocks, so the ones in my collection aren’t extraordinary or anything. I just think collecting them is a nice way to feel connected to specific locations I’ve enjoyed visiting!

Fantastic. Thanks, Aisha!

Zilliz, the startup behind the Milvus open-source vector database for AI apps, raises $60M, relocates to SF

In 2020, Chinese startup Zilliz — which builds cloud-native software to process data for AI applications and unstructured data analytics, and is the creator of Milvus, the popular open source vector database for similarity searches — raised $43 million to scale its business and prep the company to make a move into the U.S. Nearly two years on, today Zilliz is announcing further funding of $60 million as it finally makes its move West, with a new HQ in San Francisco to capitalize on the growing demand for more efficient processing techniques for an ever-expanding trove of unstructured data getting commandeered to power AI applications.

Led by Prosperity7 Ventures — a $1 billion venture fund created by Saudi oil giant Aramco (the name is a reference to the first commercial well to strike oil in the country) — the round also includes previous Chinese backers Temasek’s Pavilion Capital, Hillhouse Capital, 5Y Capital, and Yunqi Capital. The company is not disclosing its valuation, but it’s worth pointing out that this latest injection is being described as an extension to that $43 million Series B rather than a new round. We’ll update this if we learn more. The total raised by the company is now $113 million.

The capital and relocation speaks not just to key moment for the company, but also for the area of machine learning and wider trends impacting Chinese-founded startups.

On the first of these, Zilliz’s breakout product, the open-source Milvus, has boomed. The company said that downloads have now passed the 1 million mark, compared to 300,000 a year ago, with production users growing by 300% in the same period — however, it didn’t disclose its active user numbers. Customers include the likes of eBay, Tencent, Walmart, Ikea, Intuit and Compass.

As we pointed out back in 2020, Milvus has not leaned heavily on advertising and marketing spend, instead choosing to leverage word of mouth on the places where developers like to hang out for ideas and inspiration to get itself noticed, such as Github and Reddit. That strategy has worked: “Stargazers” on Github are up 200% to more than 11,000 with the number of contributors doubling. (For a point of comparison, in 2020 it had been starred some 4,400 times.)

The reason for the interest in Milvus — and subsequently Zilliz’s roadmap, which is based around creating further products, most recently a Zilliz Cloud managed service that is now in private preview; and Towhee, another open-source framework, this one for for vector data ETL — is because of the rising interest in vector databases as how they are being used in AI applications.

Put simply, while data can be (and often is) processed via more traditional databases, the complexity of and structure of activities like anomaly detection, recommendation, rating and other AI-driven tasks lends itself more naturally and efficiently to vector databases designed to work with how AI data is represented. (Zilliz notes that its vector database “is both cloud native and capable of processing billion-scale vector data in milliseconds.”)

“Zilliz’s journey to this point started with the creation of Milvus, an open-source vector database that eventually joined the LF AI & Data Foundation as a top-level project,” said Charles Xie, founder and CEO of Zilliz, in a statement. “Milvus has now become the world’s most popular open-source vector database with over a thousand end-users. We will continue to serve as a primary contributor and committer to Milvus and deliver on our promise to provide a fully managed vector database service on public cloud with the security, reliability, ease of use, and affordability that enterprises require.”

There are others (competitors to Zilliz) like Pinecone and Weaviate also building solutions to address this. Pinecone raised money earlier this year and has some impressive names backing it including Tiger Global and Menlo Ventures (for a point of comparison PitchBook says Pinecone’s valuation is $168 million). Weaviate’s parent, SeMI Technologies out of The Netherlands, also raised this year, backed by the likes of NEA.

Meanwhile, big cloud providers like AWS also have their own solutions. All of that points to a market opportunity that Zilliz is focused to tackle.

It’s notable that back in 2020, Zilliz already said that more than half of the users of Milvus were outside of China: that speaks to how the company has long positioned itself and where it saw its growth longer-term. Xie — who goes by the nickname “Starlord” (yes) and previously worked as a software engineer at Oracle in the U.S. before relocating to start Zilliz in Shanghai — told TC that he thought of the startup as “global from day one.” But he saw an opportunity to build first in Shanghai because of the affordability of hiring engineers as well as the market size of China, and thus the volume of unstructured data to hand.

“The amount of unstructured data in a region is in proportion to the size of its population and the level of its economic activity, so it’s easy to see why China is the biggest data source,” he said at the time.

Of course, these days, as a number of startups in the country are looking to move elsewhere to have more freedom in terms of how they grow their businesses, and to work with a wider set of customers, Zilliz is an example of that in action.

Prosperity7 has been playing a role in facilitating this migration. The fund only entered China last year and has been actively hunting down startups with a global ambition, which could tap the firm’s vast global network. We recently covered two such investments, Jaka, a Beijing- and Shanghai-based collaborative robotics startup, and Insilico, an AI drug platform from Hong Kong.

Prosperity7’s investment in Zilliz seems to fit nicely into the investor’s mandate. It’s not uncommon to see Chinese SaaS companies going global these days. Many are started by Chinese entrepreneurs with an international background. They might have spent a few years testing the market at home and raising from VCs who are increasingly keen on B2B projects as the B2C space becomes saturated. But many find it hard to monetize in China, where small and medium enterprise owners are still reluctant to pay for software subscriptions compared to their Western corporate counterparts.

“With its leadership on Milvus, Zilliz is a global leader in vector similarity search on massive amounts of unstructured data,” said Aysar Tayeb, executive MD of Prosperity7 Ventures, in a statement. “We believe that the company is in a strong position to build a cloud platform around Milvus that will unleash new and powerful business insights and outcomes for its customers, just as data analytics platforms like Databricks and Snowflake have done with structured data. There is already over 4x more unstructured data than structured data, a gap that will continue to grow as AI, robotics, IoT, and other technologies meld the digital and physical realms.”

Daily Crunch: Collectible trading card marketplace TCGplayer sells to eBay for $295M

To get a roundup of TechCrunch’s biggest and most important stories delivered to your inbox every day at 3 p.m. PDT, subscribe here.

Hello, Crunch Bunch!

Have you remembered to drink water today? You can’t live off coffee and Red Bull alone. Look after yourself, you good-looking but dehydrated startup nerds. We care about you, and we want you to thrive!

Okay, with that out of the way, let’s dive into the news! — Christine and Haje

The TechCrunch Top 3

  • What are you collecting?: Collectibles, like trading cards, are big business, and eBay got a big boost in this area with its new move to acquire TCGplayer, a trading card marketplace, for up to $295 million, Aisha reports. She writes, “The company’s latest acquisition shows that eBay sees increased potential in trading cards, as the company notes that the agreement offers a way for it to ‘maintain its position as a desirable platform for trading card sellers.’”
  • ‘Surge’ing ahead: Jagmeet has the skinny on the 15 Indian and Southeast Asian companies selected for Sequoia’s seventh Surge cohort. 
  • Not sure if the ‘Flow’ is going uphill or down: We all know by now that Andreessen Horowitz gave Adam Neumann $350 million for his new endeavor, Flow, which is buying up rental units in an effort to create a community effect. Tim, Dominic-Madori and Amanda provide three different takes on why both venture capitalist and founders may have “misread America’s housing problems.”

Startups and VC

There was a bunch of news last week about ex-WeWork boss Adam Neumann raising more money to do whatever he does these days — but Connie brings us a story about how to do it differently in “The Anti–Adam Neumann.”

Accelerators can be a little hit or miss, but Haje took a closer look at Miko, which went through the Disney tech accelerator, and this week announced that it is launching in 140 countries with Disney and Pixar content. It’s a dream partnership for any startup, so it’s fun to see it work out for them.

Nourish thine mind:

4 ways founders can amplify revenue during hard times

Volume knob from electric guitar

Image Credits: Stewart Waller (opens in a new window) / Getty Images

Turning one-time customers into repeat buyers takes on heightened importance during a downturn. Acquiring a new user is a heavy lift, but finding ways to reduce friction is an easy way to boost a customer’s lifetime value.

One study found that password difficulties cause nearly 60% of consumers to abandon shopping carts before completing a purchase.

If you’re trying to recalibrate online sales, this TC+ guest post contains formulas for calculating lost lifetime value (LTV) due to churn on a monthly and annual basis. “In times of recession, you have to make things easier, not more difficult,” says Ari Jacoby, CEO and co-founder of Deduce.

(TechCrunch+ is our membership program, which helps founders and startup teams get ahead. You can sign up here.)

Big Tech Inc.

It just so happened that a trio of self-driving news hit around the same time, and Rebecca was there to deliver the goods. So at the same time that Tesla says it will increase the cost of its full self-driving beta software to $15,000 in North America, YouTube pulled a pair of videos off its site where Tesla drivers were showing off the controversial software with their children in the driver’s seat. Meanwhile, over in the U.K., the government there said that self-driving manufacturers, not drivers themselves, will be liable for accidents when the car is in autonomous mode.

eBay is acquiring trading card marketplace TCGplayer for up to $295M

eBay is acquiring TCGplayer, an online marketplace for collectible trading card games, in a deal valued up to $295 million, the company announced on Monday. The deal is subject to customary closing conditions and is expected to close in the first quarter of 2023. eBay says the acquisition furthers its commitment to trading card enthusiasts and also noted that trading cards are currently showing “substantial growth.”

Founded in 2008, TCGplayer has grown from Syracuse-based hobby stores into an e-commerce platform. TCGplayer, which currently employs more than 600 people, will continue to operate autonomously following the acquisition

“eBay continues to build on our 26 years of experience in trading cards, powering local hobby stores and Main Street retailers to deliver an online destination that collectors love,” said Dawn Block, the Vice President of Collectibles at eBay, in a press release. “eBay has always fueled our customers’ passion in this space and facilitated connections between buyers and sellers, and with TCGplayer, we can enhance the customer experience across categories, forge even more relationships, and cater to enthusiasts around the world.”

In a statement, TCGplayer founder and CEO Chedy Hampson said the acquisition will give the company a chance to benefit from eBay’s industry experience and resources while TCGplayer continues to operate independently. Hampson noted that he will remain in his position as CEO of TCGplayer. He also said the company will keep its headquarters in downtown Syracuse after the deal closes.

“With eBay’s support, we will advance our purpose, and expand our tools and services to improve the collecting experience online and in your favorite local hobby store,” Hampson said in the press release.

eBay has long been a place for trading card enthusiasts to buy and sell, and the company has recently been working to solidify its place in the market. In January, the company expanded its authentication service to include support for authenticating valuable trading cards worth at least $750. At the time, eBay said it saw the value in adding authentication support for trading cards due to the volume of activity in the category on its site. The company said the trading cards category is growing “significantly faster” than its total marketplace, and that the category saw $2 billion in transactions in the first half of 2021. That’s equal to all of the trading card transactions that took place in 2020, for comparison.

As eBay deals with increased competition from services like Facebook Marketplace and other local buying apps, the company has been working to better establish itself as a place where people can seek out collectibles. The company’s latest acquisition shows that eBay sees increased potential in trading cards, as the company notes that the agreement offers a way for it to “maintain its position as a desirable platform for trading card sellers.”

Today’s announcement comes two months after eBay said it was acquiring Manchester-based NFT marketplace KnownOrigin for an undisclosed sum. The platform enables artists and collectors to create, buy and resell NFTs. eBay said it’s acquiring the entire company, including IP and the team. Earlier this year, eBay launched its first collection of NFTs in partnership with web3 platform OneOf.

SoftBank, Sequoia China back this ERP startup enabling China’s online exporters

Thanks to cross-border e-commerce platforms, China continues to be a major exporter of consumer goods for the world in the online shopping age. It’s not just marketplaces like Amazon and AliExpress that are enabling Chinese businesses to sell abroad. Behind the scene, a group of startups are making the software that allows exporters to more easily figure out what to sell and how to sell.

Dianxiaomi, roughly translated as ‘shop assistant’, is one of these ecommerce SaaS providers. The company just secured $110 million in a Series D funding round led by SoftBank Vision Fund II and Sequoia Capital China. Other prominent investors, including Tiger Global Management, GGV Capital, and Huaxing Growth Capital, also participated.

The financing lifts the company’s total investment to $210 million in 2022 alone.

Dianxiaomi is strategically located in Shenzhen, the capital of export-oriented ecommerce activity in China. The city that’s home to Huawei, Tencent, and DJI is also known to house the most Amazon sellers in the world.

Dianxiaomi started out with a convenient tool that allowed sellers to list their products already sold on Taobao, Alibaba’s marketplace for Chinese consumers, on Wish with “one click”, said its founder and CEO Du Jianyin, a former R&D engineer at Baidu, in an interview.

From there, Dianxiaomi went on to create a suite of enterprise resource planning (ERP) software for Chinese vendors on Wish, Amazon, eBay, AliExpress, Shopee, Lazada and the like. The target users are small and medium-sized sellers with 5,000 orders per day or less, the company told TechCrunch.

The SaaS provider itself is expanding overseas as well. It’s launched localized ERP products for sellers in Southeast Asia and Latin America, respectively. Globally, it claims to be serving 1.5 million users and has partnered with some 50 ecommerce platforms. In Southeast Asia, it has amassed 430,000 users that are selling within the booming region.

The company plans to open offices in Indonesia, Malaysia, and the U.K., where it looks to build a team of 20-100 staff to carry out customer service, operations, and other tasks in each country.

Landing in Southeast Asia is an obvious choice for many Chinese entrepreneurs, who see similar opportunities in the region as they did in their home market a decade ago.

“At its rapid growth rate, [Southeast Asia] is a bit like China from ten years ago. Second, the region is culturally similar with a big ethnically Chinese population, who can help promote the products. And third, orders from Southeast Asia have been growing at over 100% a year,” the CEO noted in the interview.

The financing for Dianxiaomi is one of the few deals that SoftBank has sealed this year in China, which for long was a major destination for the investment powerhouse. But amid a slowing economy and regulatory uncertainties, the company said last year that it would take a more “cautious” approach to backing Chinese startups.

In January, SoftBank and Sequoia Capital China injected funding into a similar venture called Shoplazza, a Canada- and Shenzhen-based company that powers direct-to-consumer brands with online store management tools.

Treggo, armed with new funds, takes on crowded Latin American last-mile delivery sector

E-commerce across Latin America exploded in the past two years, but against an infrastructure that wasn’t prepared for all of that activity. During this time, startups have taken up the challenge to bolster the infrastructure needed for packages to get to their end destination quickly and cheaper.

That goal has created somewhat of a competitive landscape, especially within the last-mile sector. Treggo, an Argentina-based company, is among companies like 99 Minutos, Cubbo and Cargamos tackling the last-mile deliveries.

In Treggo’s case, developing technology to make urban shipments in Argentina, Mexico and Chile easier and for merchants of any size can provide an Amazon-like service for their customers. Users can receive immediate quotes, see the closest distributor and monitor deliveries in real time. The company also has a collaboration with Mercado Libre’s Flex Shipping to allow products to be received in as soon as one hour.

Matias Lonardi, co-founder and CEO of Treggo, started the company with Nicolas Torchio and Joaquin Wagner in 2016.

Speaking on the competition, Lonardi told TechCrunch that “e-commerce has been so aggressive here.” Treggo was initially working with all independent drivers, but when more and more companies got into last-mile deliveries, the space became crowded because the barriers of entry are low.

“Sixty-two percent of the sector is dominated by small and local last-mile providers,” he added.

With everyone trying to break into this sector, the company decided to shift its focus to digitize the delivery process so that all merchants can have SaaS-like tools to improve their operations. Treggo now works with thousands of last-mile providers and gives merchants information on the best delivery provider in a certain zip code through one integration and touchpoint.

In addition, it is also providing an embedded finance feature for its independent driver network to give them cash in advance. Treggo paid 20% of its revenue to drivers over the past six years to buy new vehicles and increase their operational capacity with the company.

Fifty percent of Treggo’s delivery orders come from Mercado Libre, which Lonardi says has been a good partner for the company. Its Mexico operations are still in its first year, but it is growing 20% monthly and has 70 customers there. In the last six months, Treggo also started delivering in Colombia.

Overall, the company is working with 378 monthly customers and delivered 1.8 million orders in the past 12 months, moving 220,000 parcels per month on average.

Lonardi says the company attempted to go after funding early on but noted that the angel investor landscape was not as prevalent six years ago. So the founder group decided to bootstrap the company and did so for four years. When they wanted to start operations in Mexico in 2020, the company decided to try again and was successful in raising $600,000 from a family office with ties to the logistics sector and then another $500,000 last December.

Today, the company announced it raised an extra $1.7 million that it closed on two months ago from Newtown Partners (Lonardi said this is the firm’s first LatAm investment), Verve Capital, Latin Leap, Bluewatch Ventures, Kube VC and a group of individual investors, including Alan Rutledge, Austen Allred, Matt Brown and Ivan Montoya. This gives Treggo a total of $2.8 million in funding.

That funding gives Treggo some runway to more aggressively target Mexico and to begin thinking of a future in Brazil, Lonardi said. The company has 70 employees and expects to grow there, too.

“The good thing for us is that Argentina was well-developed with e-commerce trends, so when we went into Mexico, where it is two or three years behind Argentina, we knew how to scale there,” he added. “Mexico is just getting started, and it is the fastest-growing in all the world, so there is a huge opportunity. If you do it right, and do your homework, you could be a unicorn in this space.”

Ghost appears with new funding, marketplace to match buyers with unsold products

The process for retailers and brands to liquidate excess inventory hasn’t changed very much, if at all, and while some retailers were able to build operational infrastructure to service the off-price channels, it continues to be a constant pain point.

Brands overproduce more than $500 billion of goods annually, and all of that excess inventory leads to retailers needing to do markdowns, which is what we recently saw both Walmart and Target have to do.

Ghost is coming out of stealth Tuesday with its approach to excess inventory with a marketplace approach that enables brands and retailers to buy, sell and price that inventory in a discreet, efficient and sustainable way. It also handles the back end as well by automating the posting, sale and shipment of unsold inventory while offering immediate payment to creditworthy sellers.

Josh Kaplan and Dee Murthy, both founder and co-CEO of the Los Angeles–based company, started Ghost in 2021 after previously working together at Four Five Group, a men’s apparel business. Over the past decade, they saw the differences in relationships as brands began to start more online.

“Twenty years ago, if you started a brand, your first hire, outside of a designer, would have been a salesperson,” Murthy told TechCrunch. “That salesperson would have had relationships with all the different release valves for inventory. Today, when you start a brand, your first hire is probably someone to build out your Shopify site. More people are focused on the beginning of the product lifecycle; very few are focused at the end.”

The end of the product lifecycle is where Murthy and Kaplan feel Ghost has “an enormous opportunity to help people be more efficient in that process,” Murthy added.

They’ve created a marketplace, similar to eBay, where suppliers list their products with SKU information, availability, volume and descriptions. Buyers then can bid on the goods. Privacy is important, so inventory owners can choose the restrictions on who can see the liquidation, like competitors, and it doesn’t appear in Google searches, Kaplan explained. Other options can be not to sell the goods online or in a certain country.

Ghost excess inventory marketplace

Ghost’s excess inventory marketplace Image Credits: Ghost

Naturally, they started in apparel but are also seeing opportunity in beauty and home goods. They’ve also had suppliers sell perishable goods as well — a vendor sold 80,000 dates on the platform a month ago.

“We’re going to be very disciplined in how we approach solving the problem, but we believe that we can be the liquidation solution for every product in the world,” Kaplan added. “That’s our vision.”

In terms of growth, it took Ghost about 90 days to reach its first $1 million in gross merchandise volume and then 180 dates to get to its first $1 million GMV day, Kaplan said.

Ghost is not alone in developing technology focused on inventory. Last week, Syrup Tech raised $6.3 million in new funding for its predictive inventory recommendation platform, joining other similar companies, including Zippedi and Inventa.

Ghost itself closed on a Series A equity round of $13 million, along with $7 million in debt, in June. The investment was led by Union Square Ventures and included participation from Eniac Ventures, Human Capital and Flexport. The company raised $5 million in equity last November from Equal Ventures and Eniac to give it $28 million in total equity and debt funding.

Murthy and Kaplan intend to use the debt offering as a factor relationship to act as an intermediary and purchase receivables for brands that don’t have access to those kinds of relationships due to it being a nonfrequent sale for some brands. The equity will go toward hiring more talent to join Ghost’s 25-person team. The company has about 20 job openings in the areas of full-stack engineers, data analysts and data science.

Meanwhile, Rebecca Kaden, general partner, Union Square Ventures, is joining the company’s board. The founder pair said they wanted to work with her because of her knowledge base of B2B marketplaces and experience in scaling this type of business.

Kaden joins Rick Zullo from Equal Ventures on the board and told TechCrunch via email that excess inventory “filled the news and it definitely spikes in more volatile markets, but it is in fact part of any market.” And no matter the tools being used, “it is impossible to completely accurately predict consumer buying behavior.”

“We have seen a lot of stuff in inventory management but most of it are tools for one side of the market,” Kaden added. “Some may be interesting but we believe a true marketplace model in the middle of this category has the ability to capture the most value and also expand the market and who is involved on each side, which they are already seeing.”

She went on to write, “Dee and Josh are the exact right team to tackle it. They have the unique mix of deep apparel and commerce expertise, empathy for the customer and need set through the businesses they have run, speed, and product-first mindset. The speed with which they are putting volume through the platform is showing that.”

How e-commerce companies can brave the new retail environment

E-commerce companies were once considered nearly invincible as they grew unfettered and saw record profits. But of late, they’re braving a new market shaped by three major trends: stunted online shopping growth, the impact of the latest iOS privacy updates on social media customer acquisition strategies (leading to higher costs) and macroeconomic uncertainty.

While these factors are largely out of retailers’ control, we’re seeing a few emerging companies that have adapted by entrenching with existing customers and building their organic brand.

In this post, we’ll dig deeper into the key trends and their impact on e-commerce, as well as with several tactics companies can implement to continue to thrive in this new retail climate.

The new retail challenge

First, e-commerce growth as a percentage of total worldwide sales has not continued to persist as strongly as expected post-pandemic. Statista reports that e-commerce stood at 12.9% of total U.S. retail sales in Q4 of 2021, down from 13.6% in the previous year. It’s likely that a few quarters of growth was pulled forward and is now reverting back to the original course, albeit still elevated.

Most brands will find it tough to spur growth via customer acquisition in 2022.

At the same time, customer acquisition costs have risen due to recent iOS updates as Apple continues to implement and ramp up privacy features. Devices running the new OS have limited third-party tracking capabilities that platforms like Facebook (or Instagram) depend on.

No longer having access to the level of broad audience targeting and optimization capabilities previously available, brands are seeing a drop in performance and higher total acquisition costs, leading many to shift spend away from these platforms.

Finally, there’s a new threat rapidly approaching and clouding the e-commerce landscape: macroeconomic uncertainty with a potential drop in discretionary spending. This is already evident in the lackluster earnings from major retailers such as Target and Walmart, where we’re seeing the mix of non-discretionary revenue accelerate due to inflation while discretionary item sales slow down.

What can be done to combat these threats? There are two primary courses of action e-commerce companies should focus on: (1) entrench — getting existing customers to stay longer and spend more, and (2) build a stronger brand — reducing reliance on social to organically drive better customer acquisition and conversion rates.

Entrench existing customers

The first step is to reduce churn and increase average order value (AOV). This helps brands protect conversion and hit forecasts while balancing profitable acquisitions as conversions drop due to larger industry changes (e.g., increasing acquisition costs and supply chain issues).